In this week’s New York Minute, we’re bringing you the latest credit union updates from across the state. Mark your calendars for FOCUS New York’s Day of Giving and Credit Union Youth Month, and see which credit union leaders were recently recognized by their community. All this and more in this week’s blog!
FOCUS NY Day of Giving Announcement from Maggie Pope
We’re excited to announce the second annual FOCUS NY Day of Giving, taking place on Monday, April 28! This special day coincides with the opening of the State Governmental Affairs Conference, highlighting our collective commitment to supporting pro-credit union candidates across New York State. Your participation fuels advocacy that protects and advances the credit union movement at the state level.
How to Prepare:
Mark Your Calendar: April 28, 2025
Donate: Every contribution—big or small—makes a difference!
Spread the Word: Encourage your colleagues to match your gift and grow the impact.
Why It Matters: Each donation made during Day of Giving will directly strengthen FOCUS NY’s ability to support candidates who understand the values that make credit unions vital to our communities. It’s more than a fundraiser—it’s a movement to invest in the future of financial well-being for New Yorkers.
Let’s come together to show the strength of our shared mission. On April 28, be ready to act.
Maggie Pope
Chairperson, FOCUS NY PAC Board of Trustees
Vice Chairperson, New York Credit Union Association
CEO, Mountain Valley FCU
Celebrate Credit Union Youth Month This April
April is officially Credit Union Youth Month—a time for credit unions to spotlight young members and promote the importance of early financial literacy. This year’s theme, “A Sea of Savings,” encourages children to dive into the world of smart money habits and future-focused saving.
Throughout the month, credit unions nationwide are creating engaging experiences that help kids understand the value of saving, budgeting, and setting financial goals. It’s the perfect time to build lifelong relationships with your youngest members while supporting their long-term success.
To help you celebrate, the Maine Credit Union League has released a fantastic collection of resources—including social media graphics, sample messaging, printable coloring pages, and a fun word search. These materials can be customized to reflect your credit union’s brand and shared throughout April to boost engagement. We celebrate and thank the Maine Credit Union League for making these materials available to all credit unions.
Let’s make waves in financial education and show that learning about money can be fun, interactive, and inspiring! Be sure to use the hashtag #CUYouthMonth to amplify your efforts and connect with others doing the same.
MCU Foundation Supports the Ronald McDonald House of the Greater Hudson Valley
We’re recognizing the MCU Foundation, the charitable arm of Municipal Credit Union, for their impactful donation of $100,000 to the Ronald McDonald House of the Greater Hudson Valley (RMHGHV). This support will provide critical support to families seeking care at Maria Fareri Children’s Hospital, many of whom travel from the New York City area during times of medical crisis.
The donation ensures that families can remain close to their children by receiving essential lodging, meals, and support services. It’s a vital reminder of the role credit unions play in supporting community well-being beyond financial services.
Kudos to the MCU Foundation for living out the credit union difference in action!
Eric Hepkins Named to Buffalo Business First’s Power 250 List
We congratulate Eric Hepkins, CEO of Cornerstone Community FCU and current Chairman of the Association’s Board of Directors, on being named to Buffalo Business First’s 2025 Power 250 List! This annual list highlights the most influential people shaping Buffalo and Western New York. Selected for his leadership, community involvement, and industry impact, Eric’s inclusion is a testament to his dedication both inside and outside the boardroom.
Known for his strategic vision and people-first leadership style, Eric has played a pivotal role in advancing the credit union movement in New York. Whether guiding organizational growth at Cornerstone or championing advocacy initiatives with the Association, he consistently leads with integrity, purpose, and a passion for community development.
As the credit union industry continues to evolve, leaders like Eric remind us of the strength found in combining business acumen with heart. Please join us in celebrating Eric for this recognition! View the full list below.
America’s Credit Unions, Trustage Reinforce 90 Year Commitment To Advancing Credit Unions
America’s Credit Unions and TruStage have officially reinforced their storied 90+ years of commitment to advancing the well-being of credit unions and their members. The two organizations have recommitted to their mutual cooperation agreement.
“Ensuring the credit union industry remains a thriving, vibrant part of local communities is a priority for America’s Credit Unions. More than 140 million Americans choose credit unions as their trusted financial partner and our advocacy efforts are committed to protecting those relationships,” said America’s Credit Unions President/CEO Jim Nussle. “I could not ask for a better partner in TruStage, with a similar mission promoting the strength of the credit union ecosystem. 90 years is a long time to have a partnership, and our organizations have done immense work for the betterment of a mission we care about.”
“At TruStage we believe brighter financial futures should be accessible to everyone. Our organization was founded by the credit union system to protect credit unions and their members. We remain steadfast in that mission,” said TruStage President/CEO Terrance Williams. “We are proud to partner with America’s Credit Unions, working together to strengthen credit unions, helping them drive business results, all while educating people about the many benefits of credit unions and credit union membership.”
The new agreement recognizes TruStage as the America’s Credit Unions’ System Partner for its support and represents our shared commitment to the preservation and growth of the credit union movement—working together to honor those who came before and an evolution of that commitment to help credit unions reach and serve more consumers to live their best financial lives.
With our shared historical roots, this partnership includes cooperation relating to advocacy, research, education and outreach activities to protect the credit union federal and state tax status and influence additional legislation to help credit unions remain competitive and promote the financial security of their members.
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About America’s Credit Unions
America’s Credit Unions is the unified voice for not-for-profit credit unions and their more than 140 million members nationwide. America’s Credit Unions provides strong advocacy, resources and services to protect, empower, and advance credit unions and the people and communities they serve. For more information about America’s Credit Unions, visit AmericasCreditUnions.org.
About TruStage
TruStageTM is a financially strong insurance, investment and technology provider, built on the philosophy of people helping people. We believe a brighter financial future should be accessible to everyone, and our products and solutions help people confidently make financial decisions that work for them at every stage of life. With a culture rooted and focused on creating a more equitable society and financial system, we are deeply committed to giving back to our communities to improve the lives of those we serve. For more information, visit www.trustage.com.
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